Every drive in a Lincoln is a premium luxury experience. Lincoln vehicles are the pinnacle of contemporary design, comfort, and innovation. That’s why we created The Lincoln Collective. An immersive event that invited Canadians to experience the values and qualities inherent in the Lincoln brand. Three Canadian icons from the fashion, culinary and design world shared their creative process, inspirations and insights on elevating life and the world around them. Lincoln refinement informed every aspect of the high-style event space, exhibits and promotional pieces, giving each guest a taste of the luxurious life that awaits them in a Lincoln.